What is User Experience?
A user’s experience of a web site is strictly related to knowing your visitor’s needs. Your visitor can’t talk, you can’t just listen to him/her and you can’t simply go ahead with this information. You have to know how your visitor feel, how s/he behaves.
Your visitor is like your baby, s/he can’t talk, s/he just wants something and s/he is there just for his/her aim. If you know your baby very well, you can answer his/her questions by delivering what s/he is asking for. Otherwise, s/he immediately starts to cry.
What I mean by crying here is your visitor simply navigates to another site. The only difference between your visitor and your baby is this. Your visitor has an ability to leave you whenever s/he can’t get what s/he is looking for. Immediately!
Know your visitors well, start from asking a simple question:
Why is your visitor there? What is s/he expecting to find?
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